Privacy is a rare commodity in the online world. It feels like all you have to do is mention a new hobby is passing and your social media accounts are full of suggestions. Well, all browsers on phones and desktops offer the chance to set up a private browser. Here’s how…
If you are using a private browser, when you search, your browser will not save your history. This means it won’t be able to track what you are looking at. Companies will therefore not be able to use that information for suggested adverts. Others won’t be able to login to your computer and see what you are searching for either.
Your passwords will also not be saved.
However, it is not 100% private. Government agencies or your employer, if it’s a work laptop, will still be able to track your browsing activity. If you are on public Wi-Fi, your browsing may not be private. You are still susceptible to hackers and malware even in a private browser.
You’ll need something more robust than a privacy setting. A VPN ensures a higher degree of privacy from the likes of the government.
Without a private browser, you may find your passwords being saved. This is convenient on your computer, but not on shared computers. If you forget to log out of emails or another account, you can be sure that it isn’t open for the next user to view.
You can hide your history if you are buying a gift, for example. Or, if you are researching a topic you’d rather others not know you are looking into, like an illness or symptoms.
From a corporate perspective, you are obliged to protect client information. A failure to comply with client data protection could result in fines and other punitive measures. A private browser, particularly on a public network or a shared computer, will avoid the mistake of the next user being able to see what you are searching for, or if your password has been saved, logging in, and viewing client data.
A study by Consumer Reports found that ticket prices for flights may go up if the company can track your browser history and know that you frequently search for flights. So, a private browser may save you money on travel.
It is pretty easy to turn your browser to private, but it differs on each browser:
Google Chrome
Safari
Internet Explorer
Firefox
Opera
iPhone (Safari)