Are your data backup and recovery tools failing you?

New research from Zerto has revealed how ineffective some companies’ disaster recovery and cyber recovery strategies can be. According to the report, backup-related issues are the leading cause of data loss worldwide, accounting for around one-third of incidents. Backup and recovery should be the number one priority for IT software investments in 2024, and organisations should better prepare themselves against attacks.

The survey highlighted that companies faced an average of one ransomware attack and one internal attack each year. In response to this, 48% of organisations said they had paid a ransom despite having backups in the hope of speeding up recovery. Unfortunately, only 20% of those paying a ransom managed to fully recover their data. From this, it is clear that companies are funnelling resources into backup processes that are not resilient enough against these attacks, therefore losing money as well as data.

In order to address backup issues, Zerto says companies should consider continuous data protection (CDP) to recover to a point immediately before an attack. Combining backup and recovery, disaster recovery, and cyber recovery will make a radical difference to protecting and salvaging data. Complex data environments demand a more sophisticated approach to data protection – one in which traditional backup is not the be-all-end-all but instead one of a suite of complementary tools. 

Penta BaaS is a future-proof, industry-leading Backup-as-a-Service solution for data protection, designed to meet the needs of modern businesses of all sizes. Penta BaaS offers fast and reliable backup and replication of your entire IT environment to the cloud of your choice, or to Penta’s secure data centres in two of the world’s major financial capitals, Geneva, Switzerland and DIFC, Dubai, UAE.